The Value of Your Services

The Value of Your Services

“Give every man more in your value than you take from him

in cash value; then you are adding to the life of the

world by every business transaction.”

Wallace D. Wattles  1860 – 1911, Aerican Author

As I see it . . . . . . .

The value of your services

Your customers will judge the value of your services.

When you services exceed your customer’s expectations . . .  in the mind of your customers the value of your services, exceed the cash value that they have paid your goods or services.

Customers are looking for value . . . . Value can be created in lowering your prices . . . . cutting back on the quality of your goods or services. All of which will lead to a downward spiral in the heath of your business and your businesses reputation.

Or you can take the high road by increasing the quality of your services and in building a solid business reputation.

The customers are value sensitive . . . . Value is not always based on the lowest price . . . . The business that builds their value in their services will outlast the business that is builds only on being the lowest price provider.  

Your customers will remember their customer service experience  . . . . When your services exceeds your customers expectations . . . . where in the long run everyone wins.

When the quality of your service exceeds your customers expectations . . . . you create raving fans.

The value of your services . . . . will be reflected in the quality of your long term business success.

©2014 Lou Ludwig Motivational Power Quote, Sales and Management Consultant, Success Coach, Speaker, Trainer and Author

Your Services is Your Product

Motivational Power Quote

Your Services is Your Product

“We’ve come around to say that Nike is a

marketing oriented company,

and the product is our most important marketing tool”

Phil Knight, co-founder and former CEO of Nike  

 

As I see it . . . . . . .

Your services is your product

Companies like Nike effectively market their product and as a result their product has instant brand recognition.

As a business professional your product is your services.

You will be judged based on the quality of the services that you deliver to your customers and in meeting and exceeding their expectations.

The customers are setting the bar higher for their expectations for the services they want. As a professional you have to understand the customer, their needs and their expectations. Your role is to meet and exceed the customers’ expectations to remain relevant in their eyes.

Your services are your product. You have to effective converted your services into an effective marketing message to your target audience in your personal promotion and marketing programs.  

Create a marketing strategy to bring brand awareness to the unique selling proposition of your services and the benefits to the customers who use those services.

Consistently deliver services to your customers that exceed their expectation and in time people will seek you out for your services.

Your services is your product and you control the quality of the product and the delivery of the product.

©2011 Lou Ludwig, Sales and Management Consultant, Success Coach, Speaker, Trainer and Author