The Value of Your Services

The Value of Your Services

“Give every man more in your value than you take from him

in cash value; then you are adding to the life of the

world by every business transaction.”

Wallace D. Wattles  1860 – 1911, Aerican Author

As I see it . . . . . . .

The value of your services

Your customers will judge the value of your services.

When you services exceed your customer’s expectations . . .  in the mind of your customers the value of your services, exceed the cash value that they have paid your goods or services.

Customers are looking for value . . . . Value can be created in lowering your prices . . . . cutting back on the quality of your goods or services. All of which will lead to a downward spiral in the heath of your business and your businesses reputation.

Or you can take the high road by increasing the quality of your services and in building a solid business reputation.

The customers are value sensitive . . . . Value is not always based on the lowest price . . . . The business that builds their value in their services will outlast the business that is builds only on being the lowest price provider.  

Your customers will remember their customer service experience  . . . . When your services exceeds your customers expectations . . . . where in the long run everyone wins.

When the quality of your service exceeds your customers expectations . . . . you create raving fans.

The value of your services . . . . will be reflected in the quality of your long term business success.

©2014 Lou Ludwig Motivational Power Quote, Sales and Management Consultant, Success Coach, Speaker, Trainer and Author

4 Short Words

Motivational Power Quote

4 Short Words

“Four short words sum up what has lifted most successful

individuals above the crowd; a little bit more. They did all that

was expected of them and a little bit more.”

Lou Vickery, American Business Writer

As I see it . . . . . . .

4 short words

Through my personal experience of managing, consulting, coaching and being in sales there is a defined difference between successful people and those that don’t climb the ladder of success.

Successfully people make it a habit of . . . . doing A Little BIT MORE then what is expected of them. Many times they are working hard behind the scenes away from the eyes of other people. They do what has to be done without having to be pushed . . . . They also know it’s the right thing to do.

You’ll find that the people who don’t make the climb up the ladder of success . . . . are the one’s who end up doing less them expected of them even when they’re pushed. What they lack in effort they make up for  in excuses.

The 4 short words are . . . . A LITTLE BIT MORE . . . . When you commit yourself to doing . . . . A LITTLE BIT MORE . . . . you will create raving fans among your customers and over your career . . . . A LITTLE BIT MORE . . . . will make a big difference in your life and career.

©2013 Lou Ludwig, Sales and Management Consultant, Success Coach, Speaker, Trainer and Author

Business Lessons From Apple Computer

Motivational Power Quote

Business Lessons From Apple Computer

“Business has only two functions

marketing and innovation.”

Peter F. Drucker, business expert

As I see it. . . . . . . .


Business lessons from Apple Computer


Steve Jobs has build Apple’s brand on two basic business principals innovation and marketing.


Apple Computer creates cutting edge product innovation that their customers readily embrace, freely recommend and buy.


As a result of their product innovation Apple Computer has created generations of raving fans and repeat business.


If you have visited an Apple computer store in a shopping center or a mall you see one of the busiest stores in the shopping center or in the model.


Apple Computer attracts people into their stores like a magnet and many times when you walk into store its standing room only.


The Apple Computer’s customers are early adapters. As they buy the new product the Apple customers create buzz for the product and free marketing for Apple and their innovated products.


Much of Apple Computer’s success has been created by world of mouth endorsements and their products being sold by world of mouth.


Apples’ marketing is not an over the tops expensive marketing program, its grass rooted that as no direct cost to the company.


Apples customers have freely created buzz marketing for the company as a result of Apple’s innovational products and the customer overall satisfaction of the products.


Similar products to Apple sell for far less, but the people keep returning to Apple to buy their innovated products.


The business lessons from apple computer is their cutting edge innovation creates satisfied customers. When Apple combines their innovation with satisfied customers Apple creates raving fans.


©2011 Lou Ludwig, Sales and Management Consultant, Success Coach, Speaker, Trainer and Author

Who’s the Boss?

Motivational Power Quote

Who’s the Boss?

“There is only one boss,

and he can fire everybody in the company

from the chairman on down,

simply by spending his money somewhere else.”

Sam Walton, Wal-Mart founder

As I see it. . . . . . . .


Who’s the boss?


There is only one boss in the business world and that’s the customer who patronizes your business. They support our business with there money in buying your products and services.


Focus your efforts on your customer to keep them coming back for more. Create raving fans and they will freely refer other people to you and your business.


Make the customer your number one priority by creating an exceptional customer experience and let them know that they are important.


©2010, Lou Ludwig, Sales and Management Consultant Success Coach, Speaker, Trainer and Author