There Are Four Ways People Evaluate You

There Are Four Ways People Evaluate You

“There are four ways, and only four ways, in which we have

contract with the world. We are evaluated and classified by

these four contacts: what we do, how we look, what we say,

and how we say it.”

Dale Carnegie, American Motivational Writer and Speaker

As I see it . . . . . . .

There are four ways people evaluate you

People will evaluate you of 4 basic principles:

■ What you do . . . .

■ How you look . . . .

■ What you say . . . .

■ How you say it . . . . 

Here’s the key . . . . it’s not the best 3 out of 4 . . . . It’s all 4.

People will evaluate you on the 4 basic principles in the background of their sub-conscious mind. What they are thinking is playing very softly in their sub-conscious thinking.

They will make a decision if they like you . . . .

They will make a decision if the trust you . . . .

They will make a decision if they will do business with you . . . .

This is happening very quickly and based on what they think . . . . they will decide to continue working with you . . . . or they will decide to find another business professional to help them.

Your first impression makes a lasting impression with the people at you meet . . . . That first impression will become the basis for a successful business relationship . . . . or a brief encounter.

There are four ways people evaluate you . . . . Be aware that it’s happening and put your best foot forward to make a great first impression . . . .  for that opportunity is a onetime experience.

©2013 Lou Ludwig Motivational Power Quote, Sales and Management Consultant, Success Coach, Speaker, Trainer and Author

Create a Lasting First Impression

Motivational Power Quote

Create a Lasting First Impression

“Never forget with every new customer,

you have only one chance . . . just one,

to make a first impression.

Plan it, make it all it can be;

create a wonderful memory

and you’ll create a

customer for life.”

Mac Anderson, founder of Simple Truth & Successories

As I see it. . . . . . . .


Create a lasting first impression


The first several seconds of meeting a new customer for the first time will either make or break the relationship.


In meeting a customer for the first time they will make a subconscious decision within the few several seconds if the like us or will consider doing business with us. If the answer to either one of the questions is no, there will be no business relationship.


Our first impression is a lasting impression with the customers we meet. Within several seconds they will determine if there will be a business relationship or just a short conversation.


A first impression will either open a door of opportunity for us or that door will remain closed to us.


Be prepared to make a great first impression with the goal of establishing a solid business relationship.
We have one only opportunity to make a lasting first impression and we will either make or lose it within several seconds of meeting a customer.


©2010 Lou Ludwig, Sales and Management Consultant Success Coach, Speaker, Trainer and Author