Motivational Power Quote
The Long Term Costs of Comfortable
Inaction
“There are risks and costs to a plan of
action. But they are
far less than the ling-range risks and costs
of
comfortable inaction.”
John F. Kennedy, 35th
President of the United States
As I see it . . . . . . .
The long terms costs of comfortable
inaction
There are risks in any actions that you
take . . . . Some will be bigger than others. But in reality there is always an
element of risk in your choices and in your actions.
There are far greater risks in
comfortable inaction . . . .
Over the last decade there have been a
large number of business failures that can be linked back to . . . . not
adjusting to the changing business environment.
Many of those businesses took the low
road of comfortable inaction . . . .
They were operating their businesses in
their comfort zone. As the business environment shifted . . . . they made conscious
the decision to stay in their comfort zone. They didn’t want to risk changing
their business model . . . . to meet the demands of a shifting and changing
market place. In many cases they fell behind the business curve and were left
behind.
As a result many once thriving businesses
lose their market position. Some went out of business and many of them lost
their market share and are struggling to keep their business afloat.
The cause of many of the business
failures . . . . were the businesses models were operating in their comfort
zone. They would not take the calculated risks to step out of their comfort
zone . . . . and make adjusted to meet the needs and demands of the market
place.
The long term cost of comfortable
inaction . . . . can be enormous as the business model’s either ceases to operate or are just left
behind.
©2013 Lou Ludwig, Sales and Management
Consultant, Success Coach, Speaker, Trainer and Author
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