Make Your Marketing Interesting

Motivational Power Quote

Make Your Marketing Interesting

“You must make the product interesting not just make the ad

different. And that’s too many of the copywriters in America

today don’t yet understand.”

Rooser Reeves 1910 – 1984, American Advertising Executive

 

As I see it . . . . . . .

Make your marketing interesting

Unless your marketing connects with your target market . . . . it will have very little impact on them or in creating an interest in them using your product or services.

Make your marketing interesting . . . . Catch the attention of your target audience and appeal to their interests.

Interesting marketing stops a person long enough to look at the marketing and to absorb your marketing message. When the marketing massage doesn’t interest the person . . . . they will quickly move pass it without making a lasting impression.

Interesting marketing is based on understanding your target audience, what interests them . . . . and creating a marketing program around filling their needs and motivations.

See your marketing program through the eyes of your target audience and ask yourself is it interesting.

Make your marketing interesting . . . . to your target audience and your target audience will become interested in your produce and services. 

©2013 Lou Ludwig, Sales and Management Consultant, Success Coach, Speaker, Trainer and Author